The Lamborghini Urus Off-road Edition UNLOCK ANY ROAD HONG KONG

• Lamborghini Hong Kong launched “UNLOCK ANY ROAD HONG KONG” with the explorer Lamborghini Urus especially customized with an Off-road Edition, to explore the diversity of Hong Kong
• Comes with Off-road Package which designed to give driver the assurance of extreme driving pleasure on gravel, sand, soil or even snow
• Features a perfect fit Roof Box, a perfect travel companion with more than 450 liters of storage space for Urus owners
• Sport Side Steps increase daily usability of Urus, allowing an easier access in and out the vehicles and on the roof rails

Hong Kong, 04 Oct 2021 – Three years after the world’s first super SUV Lamborghini Urus was introduced to market, Urus has hit the extraordinary threshold of 15,000 cars produced, setting the record of the highest production model in the history of Automobili Lamborghini in the shortest amount of time since its launch. To celebrate Urus has reached this tremendous milestone, Lamborghini Hong Kong launched the project “UNLOCK ANY ROAD HONG KONG” with the explorer Lamborghini Urus in Grigio Nimbus (light grey) that especially customized by Lamborghini Hong Kong with an Off-road Edition, to explore the diversity of Hong Kong, a fast-paced city that surrounded with breathtaking natural vistas, historical markets and cosmopolitan tower blocks.

The Urus Off-Road Edition comes with Off-road Package which designed to give driver the assurance of extreme driving pleasure on gravel, sand, soil or even snow. The package includes reinforced stainless-steel bumpers, brushed steel exhaust tips, and the possibility to raise the Super SUV up even more in order to avoid the most ambitious obstacles. The Off-road Package also adds the TERRA, SABBIA and NEVE modes to the ANIMA selector for maximum fun behind the wheel when driving on sand dunes. For anyone longing for an adventurous lifestyle, going from 0 to 100 km/h in 3.6 seconds on the road and then immediately after putting the four-wheel drive to the test, means there is no limits to what you can do.

Inside this particular Urus Off-Road Edition, Sport Side Steps are included, they are the best-in-class accessory to enhance the look of every Urus. Moreover, increasing its daily usability allowing an easier access inside and outside the Urus and on the roof rails if needed.

This highly-anticipated Urus Off-road Edition features a perfect fit Roof Box, a perfect travel companion with more than 450 liters of storage space for Urus owners. Designed by Lamborghini Centro Stile with a unique aerodynamic profile, the two-fold bottom and sidewall construction of the Roof Box are made of premium fiberglass material. It passed the double city crash test certified by Research Institutes of Sweden AB (RISE). Featured-packed with internal automatic courtesy light, luggage straps and antitheft locking system.

UNLOCK ANY ROAD HONG KONG, the World’s first Super SUV Urus discovered the unique dynamism and beauty of Hong Kong, a city is steeped in cultural, historical and natural vistas. Urus travelled to Blue House, Woo Cheong Pawn Shop, the iconic cultural landmarks in the bustling heart of Wan Chai; Sunny Bay, the northern shore of Lantau Island with gravelly beach and famous Time Tunnel; “Gwo Lann” wholesale market in Yau Ma Tei and Shatin before reaching final destination: The Lamborghini Hong Kong Showroom. Through this journey, Urus presented a thrilling super SUV dynamic on the road and versatile off-road abilities in a range of environments. As the quintessential representation of freedom, the Urus enables drivers to unlock any road to explore any terrain, from track to sand, ice, gravel or rocks.

The Lamborghini Urus Off-road Edition includes (all prices excluding FRT):
- Off-road Package includes Off-road modes (TERRA, SABBIA and NEVE), steel underbody protections, brushed steel treatment for the exhaust pipes, body painted diapason and specifically designed front and rear bumpers with steel skid plates and a higher ramp angle HK$60,700
- Urus Roof Box with Panoramic Roof and Black Roof Rails HK$89,288
- Sport Side Steps (stainless steel) HK$62,000